
Mattel, Inc.
Price history
Key statistics
Business profile
Mattel, Inc. is a global leader in the design, manufacturing, marketing, and sale of play and family entertainment products. The company boasts an extensive portfolio of iconic brands catering to a wide range of ages and interests. Its offerings include beloved dolls and accessories from Barbie, American Girl, Disney Princess, and Monster High, alongside the universally recognized Hot Wheels and Matchbox die-cast vehicles and playsets. For younger children, Mattel provides a comprehensive suite of infant, toddler, and preschool products under the trusted Fisher-Price, Little People, and Thomas & Friends brands. Beyond traditional toys, Mattel also leverages its intellectual property across action figures, building sets, and games, featuring popular franchises such as Masters of the Universe, MEGA, UNO, and licensed properties from Jurassic World, Minecraft, and WWE. The company's strategic focus extends to content creation and live events, further enhancing brand engagement. Mattel reaches consumers through a diverse distribution network, partnering with major omnichannel retailers, discount stores, department stores, and independent toy shops, as well as directly through its own e-commerce platforms and third-party online channels. This multi-faceted approach solidifies Mattel's position as a dominant force in the global toy and family entertainment industry.